Vincenzo
di Vincenzo.
I build systems that keep
good creative work moving.
Content direction.
Automation that knows the context.
What I’m working on
01Proper BrandMy freelance businessContent systems
I build custom workflows for businesses whose content still depends on the founder being involved in every step.
The creative direction lives inside the system, from the first brief through review and performance feedback. The business keeps the system and runs it.
02SociaaalCurrent client workCreative workflows
Building and running creative production workflows, with performance feeding back into what gets made next.
Separate production lanes handle new concepts and variations. A weekly performance sync turns the winning work into direction for the next batch.
Things I build myself
Previous experience.
The Media Engine
Ghostwriting for founders on LinkedIn and X, with research shaping the voice and direction.
The Artisan
Developed an early business model and supported content and brand awareness work.
OZU Limited
Worked across content, Web3 community building and go-to-market planning.
Edition 3
Built creator research lists and worked on blog, social and outreach content.
From content to systems.
I came to systems through content.
Now I spend more time building
the way the work gets made.
